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One of the biggest growth sectors in self service is the interactive digital media and digital signage sector.
As more and more retailers and companies are using dynamic signage to attract peoples attention to their products the growth in on screen advertising has been enormous.  However the passivity of streaming information onto a screen which consumers will soon get used to and start to ignore has already been recognised and is been superseded by interactivity.
Interactive digital media signage and touchscreens are now the new generation of digital signage advertising media.  And the potential for this digital media is only just being tapped into now.

Retail outlets, Shopping Centres, health clubs, point of sale location are all seeing digital media screens cropping up and the advances in technology are still developing with narrow casting sound, directional vision application, 3D imaging as well as streaming and on line live help, there is definitely a lot more to come in this exciting area.